and bookkeeper, Frank M. Robinson, suggested the name and penned the now famous trademark "Coca-Cola" in his unique script. The first newspaper ad for Coca-Cola soon appeared in The Atlanta Journal, inviting thirsty citizens to try "the newand popular soda fountain drink." Hand-painted oilcloth signs reading "Coca-Cola" appeared on store awnings, with the suggestion "Drink" added to inform passe
mainly the sewing, while the cutting is done in-house. This produces of saving labour cost, flexibility of meeting deadlines, keeping the designs/fashions strictly controlled.
Labeled and priced goods are immediately hanged upon arrival-Zara Burjuman, Dubai, July 2005
3.3- Information Systems
Information systems at Zara are one of the drivers of the quick response communication
communication with customers, the company will be able to promote its sales.
• Use Mass Media, Social Network Service, etc. Many people are intent on such services as Twitter, Facebook, Cyworld, net-cafes, etc. Active communication using these media will make customers more informed and related to the brand.
• Educate Employees for differentiated service, such as describing a new me
and customers with relatively low cost by outsourcing. Since distribution channel is not directly related to product quality, Nokia could gain competitiveness by outsourcing or having alliances with local corporations.
2.2.4 MARKETING AND SALES
Building ‘Brand’
Brand consulting company called Interbrand which evaluated Nokia’s brand value as 8th in the world in 2010. In fact, it ha
and Professor Heejune Ahn from Seoul National University of Technology. The first interviewee, Prof. Yehoon Lee is an associate professor in the Department of Electronic andInformation Engineering, whose major and research interests are mobile wireless communication, broadcast communication, CDMA/OFDM Modem, an theories on digital communication. He has experience working at the research center f
and other financial problems in places such as Spain, Greece and the United Kingdom can affect FedEx through tariff and trade related costs.
5) Public perception (awareness and reputation)
Awareness includes whether people know about the organization what they know of it and how accurate this information is. According to Stacy Han, it seems that many of the people know the name of the comp
and become aware of the product. Scheduling advertisements that are related to the program in order to increase the ratings is one strategy advertisers can choose in the world of TiVo. In addition, advertisers might want to provide coupons or samples, inducing people to watch the advertisements to the end.
And lastly, Use strong imagery in advertisings. One of TiVo's functions is to fast-forwar
new paradigm in web system. It briefly indicates user-centered internet environment, which is anybody who uses the internet can produce and share the data easily.
KT uses the web2.0 in IT solution. There are several components that compose the web 2.0 in KT’s E-learning. They are UCC(User Created Contents), Blog andCommunity.
Because web 2.0 is operated by many users, the information is abu
information must be sent by Naver’s own service such as Naver café or blog, and the information is not be open to any other web-sites.
NAVER Work System Framework
Customers
People who use NAVER's search tool to get information on the internet
People who use NAVER's contents, include blog andcommunity
Number of companies who want to advertise and get order of priority in se
and substantially, the matter of choice is not in their hands. The primary option is done by websites (companies) so it is more possible that the highly recognized services could be chosen. PayPal and Bill Me Later are representatives of those payment methods and this market situation can be an opportunity to eBay.
3. e-communication
Last, online communication is sort of new business growin